Always On is a conversational store you own: one product record, one customer profile and one assistant, on your domain and in Claude and ChatGPT.
Always On keeps one product record for everything a merchant sells: products, prices, stock, specs and use cases. The assistant on the merchant’s domain and in Claude and ChatGPT answers from that record, so the merchant updates it once and the answer follows. The existing website can stay as it is.
The record holds the products a merchant sells with their prices, stock and variants, plus the specs and use cases the merchant enters. In the powertrain vertical, each attribute is stored with a stated source and a confidence, so the assistant answers from what the merchant has actually recorded.
A merchant edits a price, a stock level or a product once in the record. Because every surface reads the same record, the new price or spec shows in the assistant on the merchant’s domain and in Claude and ChatGPT without a second edit.
Yes. Agent Preview shows the answer an assistant would give for a buyer’s request and lists the gaps to fix first. The merchant fills the gap, asks again, and publishes when the answer is right.
No. The existing website can stay as it is. Always On adds a conversational store on the merchant’s own domain and a connection for assistants, both reading the same record.
A buyer asks whether a clutch kit suits a build. The assistant answers from what the merchant’s listings state. Where a listing does not state a power rating, the assistant says so rather than inventing one.