Always On is a conversational store you own: one product record, one customer profile and one assistant, on your domain and in Claude and ChatGPT.
In Always On, a buyer asks an assistant for what they need and receives a quote from the merchant’s product record, shipping included, valid for 15 minutes. The buyer decides how much the assistant may do alone: autonomous purchasing on or off, a spend limit per transaction, or always confirm before purchasing.
The buyer can ask on the merchant’s own domain, in Claude, and in ChatGPT. All three reach the same store, the same product record and the same rules, so the quote does not depend on where the question was asked.
A quote is priced from the merchant’s own price for the product and variant, and checked against stock. It includes shipping. It does not calculate tax. It is valid for 15 minutes, after which the buyer asks for a new one.
The buyer does, on their own settings page, under AI purchasing controls. The buyer can switch autonomous purchasing on or off, set a spend limit for each transaction, or choose to always confirm before purchasing. When a purchase is above the buyer’s limit, the step from quote to purchase waits for the buyer.
The merchant turns assistant purchasing on for the store. The merchant also sets a maximum order spend and a shipping-cost percentage. These are the merchant’s rules, and they sit beside the limits each buyer sets for themselves.
A buyer pays with their saved payment method. The merchant connects Stripe once, and payouts are connected to the store.
For an existing order the buyer can check status, see order history, send messages to the merchant, and ask for a cancellation or a return. The merchant sees pending orders, marks them shipped, and handles those messages in one inbox.